You are invited to
EVOLVE
February 27- March 1, 2026
Hilton Boston/Woburn
Woburn, MA
Register NOW for the best 3 days of photography inspiration and photography business workshops in New England.
BRING YOUR PHOTOGRAPHY AND YOUR BUSINESS TO THE NEXT LEVEL
EVOLVE is brought to you by the Professional Photographers Association of Massachusetts
IMAGINE YOU, YOUR PHOTOGRAPHY, AND YOUR BUSINESS SKILLS REACHING A NEW LEVEL IN JUST 3 DAYS!
Running a photography business can be tough.
You don’t have to do it alone. There are so many others just like you.
Come, meet us, let’s EVOLVE together!
EVOLVE Will Help You To...
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Motivate and Inspire you.
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Earn More Money in Sales
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Learn New Tips and Tricks
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Find Your Community
Evolve is all about learning new photography skills, getting new business ideas, and networking with friends.
Plus parties and hands-on photo opportunities!
3 DAYS OF IN-PERSON LEARNING FOR JUST $249
TALENT AT EVOLVE
Day 1
Friday, February 27, 2026
MAKING MONEY IN YOUTH SPORTS PHOTOGRAPHY
Rich Logan
If you have ever thought about exploring the world of volume sports photography, this is the program for you to start with.
PHOTOJOURNALISM FROM NEWS TO SPORTS TO ISSUES
Gina Ferazzi
Pulitzer Prize winning, Los Angeles Times photographer, Gina will discuss all aspects of photojournalism; from photographing, News, Sports and Issue stories. She will also discuss the editing process and ethics involved.
Day 2
Saturday, February 28, 2026
EMBRACING YOUR INNER BADA$$ and SALES PSYCHOLOGY
Dan Candell
A dynamic two-part experience: first, ignite your inner badass—stepping into the mindset, courage, and mental strength your business deserves. Then, shift gears and dive into the psychology behind subconscious selling to transform how clients connect and commit.
DANCE AND CREATIVE PORTRAITS
Kathryn Costello
Kathryn will share her techniques for studio lighting and modifiers. How to use sculpting light to highlight dancer’s physique using between one and three lights. She will share her shooting techniques for live performances, particularly, how to freeze motion in low-light situations. She’ll cover techniques ranging from fraction of a second to long exposures, including Flash Duration, Flash Sync, and creative methods like light painting.
HANDS-ON
Hands-On photo bays and photo walks!
Work in several shooting bays with different lighting setups, and take guided 'lighting photo walks' around the venue. Bring your camera and bring your questions!
Day 3
Sunday, March 1, 2026
CREATING PERSONALIZED ARTWORK FOR FAMILIES
Kim LaFauce
We will share about marketing for your ideal family client and creating an unforgettable experience that leads to beautiful artwork that is customized personally for your client and their home.
Pursuing a Dream
Joel Grimes
It was during my freshman year in college that I made the decision to pursue a career in photography. My parents were not happy and my father said that making a living with a camera was a pipe dream. Even my photography professors, who were being paid to teach, said the same thing. But I was determined to live my dream of being at artist and make a live doing what I loved. In this session I’m going to tell my story and hope inspire those who share a passion for photography, that they too can live their dream and pursue what they love.
PANEL DISCUSSION
Bring your toughest questions - and your curiosity - to this open Q&A Panel with seasoned working photographers. From posing to pricing, marketing to mindset, gear to growth, nothing is off-limits. Ask anything about photography or the business behind it and get real-world answers from people who live it every day.
You'll have direct access to photographers who know the realities of building and running a successful photography business. Walk away with practical guidance you can use immediately.
Special Additional Paid Day
Monday, March 2, 2026
MASTER THE LIGHT: HOW TO CREATE STUNNING PORTRAITS
Joel Grimes
If you want to master how light strikes the face and create any lighting technique or scenario on the planet, this workshop is for you.
JOIN US AT EVOLVE 2026
Just $249 for all 3 days!
FREQUENTLY ASKED QUESTIONS
- Is this just for professional photographers?
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📷Nope! Full-time, part-time, and aspiring photographers and business owners - all are welcome.
- When is EVOLVE happening?
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📅February 27 - March 1, 2026.
There is also a special add-on day on Monday 3/2 (10am-4:30pm): Master the Light: How to Create Stunning Portraits
Learn more here! https://www.ppam.com/joel-grimes-monday-master-class - Are the programs going to be available online?
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📵Nope. This is an in-person event only, with a limited number of attendees. Grab your seat now!
- Where is this being held?
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🏨At the Hilton Boston/Woburn in Woburn, MA.
Located at 2 Forbes Road, northwest of Boston, right on Rt 128. - Can I book a room to stay?
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🛏️YES! That’s the best part of the event! Enjoy morning networking, stay for the Friday Night Party, Saturday Night Hands-On photo opps, and the 'Late Night Lounge' every night for snacks and fun conversation about all things photography, business, and life!
Click this link to book online before Feb 10th to get the special rate of $119 per night:
Book Your Hotel RoomBut...be sure to book early because it's a busy hotel and rooms may sell out!
This link will pre-populate with Thursday through Monday. Click "Edit Stay" to modify your dates at the same rate.
- What about the parties?
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⭐Friday evening is our Evolve Welcome Party. There are treats, dancing with a DJ, and a cash bar. This year’s theme is “Black and White”. (Included with your ticket)
🏆Sunday is our Grand Finale and Closing Night Celebration. Dinner is included for most PPAM members; non-members and guests can purchase a ticket for $60. Cocktail attire recommended but not required. Book your Closing Party Here!
And it's like a party every night in the Late Night Lounge!
- What's the PPAM membership about?
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It's wicked fun and a great community!
📝Check it out right here: Learn More about PPAM Membership - Is there parking?
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🚗Yes there is! Plenty of free parking.